--- title: FMCG Consulting Services | Strategic Platform description: Strategy, innovation and technology for consumer goods companies looking to enhance products, customer experience and competitiveness. --- [![](https://strategicplatform.com/hubfs/SP%20-%20Resources/logo.svg) ](https://strategicplatform.com/en/) - [Services ](https://strategicplatform.com/en/services) - [Strategy](https://strategicplatform.com/en/services/strategy) - [Technological Solutions](https://strategicplatform.com/en/services/technology-solutions) - [Strategic Customer Relationships](https://strategicplatform.com/en/services/strategic-customer-relationships) [Ver todos](https://strategicplatform.com/en/services) - [Sectors ](https://strategicplatform.com/en/sectors) - [FMCG](https://strategicplatform.com/en/sectors/fmcg) - [Retail](https://strategicplatform.com/en/sectores/retail) - [Services](https://strategicplatform.com/en/sectors/services) - [Industry](https://strategicplatform.com/en/sectors/industry) [Ver todos](https://strategicplatform.com/en/sectors) - [Success Stories](https://strategicplatform.com/en/success-stories) - Us - [About us](https://strategicplatform.com/en/about-us) - [Talent](https://strategicplatform.factorial.es/) [![Contact us](https://hubspot-no-cache-eu1-prod.s3.amazonaws.com/cta/default/2604929/dc61a83d-2d6b-4447-8639-d0556a16e299.png)](https://hubspot-cta-redirect-eu1-prod.s3.amazonaws.com/cta/redirect/2604929/dc61a83d-2d6b-4447-8639-d0556a16e299) en [![](https://strategicplatform.com/hubfs/SP%20-%20Resources/logo.svg) ](https://strategicplatform.com/en/) ![](https://strategicplatform.com/hubfs/SP%20-%20Resources/bar-mobile.svg) - Services - [Strategy](https://strategicplatform.com/en/services/strategy) - [Technological Solutions](https://strategicplatform.com/en/services/technology-solutions) - [Strategic Customer Relationships](https://strategicplatform.com/en/services/strategic-customer-relationships) [Ver todos](https://strategicplatform.com/en/services) - Sectors - [FMCG](https://strategicplatform.com/en/sectors/fmcg) - [Retail](https://strategicplatform.com/en/sectores/retail) - [Services](https://strategicplatform.com/en/sectors/services) - [Industry](https://strategicplatform.com/en/sectors/industry) [Ver todos](https://strategicplatform.com/en/sectors) - [Success Stories](https://strategicplatform.com/en/success-stories) - Us - [About us](https://strategicplatform.com/en/about-us) - [Talent](https://strategicplatform.factorial.es/) [![Contact us](https://hubspot-no-cache-eu1-prod.s3.amazonaws.com/cta/default/2604929/dc61a83d-2d6b-4447-8639-d0556a16e299.png)](https://hubspot-cta-redirect-eu1-prod.s3.amazonaws.com/cta/redirect/2604929/dc61a83d-2d6b-4447-8639-d0556a16e299) en # FMCG # FMCG **We help consumer goods companies adapt to emerging market trends.** In the Consumer Goods sector, we offer turnkey solutions for defining and launching new product categories, developing the technology and strategy that ensure quality and economic returns, working closely with our clients. ![](https://strategicplatform.com/hubfs/Gran%20Consumo-Jul-25-2024-12-22-37-7309-PM.png) ![](https://strategicplatform.com/hs-fs/hubfs/Logos%20web_Barbaria.png?width=189&height=79&name=Logos%20web_Barbaria.png) ![](https://strategicplatform.com/hs-fs/hubfs/Logos%20web_Dentaid-1.png?width=189&height=79&name=Logos%20web_Dentaid-1.png) ![](https://strategicplatform.com/hs-fs/hubfs/Logos%20web_Puig-1.png?width=189&height=79&name=Logos%20web_Puig-1.png) ![](https://strategicplatform.com/hs-fs/hubfs/Logos%20web_Superbock-1.png?width=189&height=79&name=Logos%20web_Superbock-1.png) ![](https://strategicplatform.com/hs-fs/hubfs/Logos%20web_Campofrio-1.png?width=189&height=79&name=Logos%20web_Campofrio-1.png) ![](https://strategicplatform.com/hs-fs/hubfs/Logos%20web_Bezoya.png?width=189&height=79&name=Logos%20web_Bezoya.png) ![](https://strategicplatform.com/hs-fs/hubfs/Logos%20web_Delta-1.png?width=189&height=79&name=Logos%20web_Delta-1.png) ![](https://strategicplatform.com/hs-fs/hubfs/Logos%20web_Frit%20Ravich.png?width=189&height=79&name=Logos%20web_Frit%20Ravich.png) ![](https://strategicplatform.com/hs-fs/hubfs/Logos%20web_Florette.png?width=189&height=79&name=Logos%20web_Florette.png) ![](https://strategicplatform.com/hs-fs/hubfs/Logos%20web_Nespresso.png?width=189&height=79&name=Logos%20web_Nespresso.png) PROJECTS ### Success Stories Ver todos Together, we identify opportunities with a forward-looking vision that goes beyond the conventional, driving sustainable growth. Puig Bezoya Covap Dentaid Pescanova Semillas Fitó [FMCG Strategic Customer Relationships #### Business transformation through advanced solutions Solution Our strategic collaboration with Puig has improved internal operations through an advanced SAP ecosystem, enhancing efficiency, productivity, and flexibility to adapt swiftly to the market, thereby strengthening their leadership in innovation. Ver caso completo ](https://strategicplatform.com/en/success-stories/puig-business-transformation-advanced-solutions) [FMCG Strategy #### Sustainability and diversification in the water market Solution We developed solutions based on sustainability, focusing on reducing plastic usage while maintaining the current profit margins for this category. Ver caso completo ](https://strategicplatform.com/pt/casos-de-sucesso/bezoya-qualidade-pascual) [FMCG Strategy #### Conquering the self-service aisle Solution We implemented a comprehensive strategy to enter the self-service aisle, focusing on product differentiation and effective communication. With an emphasis on beef, lamb, and Iberian pork, the cooperative solidified its position as a leader in quality and tradition in the market. Ver caso completo ](https://strategicplatform.com/en/success-stories/covap-strategic-product-plan) [FMCG Technological Solutions #### New data strategy through AI Solution We enhanced their sales network by integrating data and implementing Artificial Intelligence, improving information management, establishing crucial KPIs, and facilitating more informed strategic decisions. Ver caso completo ](https://strategicplatform.com/en/success-stories/dentaid-data-strategy-ai) [FMCG Technological Solutions #### Digitalization of fishing logs Solution We implemented an offline application to digitize fishing logs on Grupo Nueva Pescanova's vessels, improving operational efficiency and meeting specific requirements for Argentina and Namibia. Ver caso completo ](https://strategicplatform.com/en/success-stories/pescanova-digitalization-parts-fishing) [FMCG Strategic Customer Relationships #### From seed to table: strategy for the entire value chain Solution We defined Foodture’s business model and positioning as a key horticultural reference, enhancing the value of fruit and vegetable categories. We expanded the reach of core brands like Monterrosa and Waikiki, coordinating internal and external resources to maximize investment, ROI, and speed in product launches for Semillas Fitó. Ver caso completo ](https://strategicplatform.com/en/success-stories/fito-project-office) ### Specialized sector knowledge Fusing our cross-industry knowledge in the sectors we operate in. Retail We help Retail companies lead in a constantly evolving market. Services We drive the evolution of companies in the Services sector, helping them adapt to market trends. Industry We provide industrial sector companies with innovative and efficient leadership. Contact Form ### Connect. Collaborate. Grow. 1/3 In which areas are your current challenges focused on? 2/3 Some details to get to know you better: 3/3 We’re almost done 😊 To be able to contact you and better understand your needs: Strategy Technology Both I prefer to define it together Your form has been submitted successfully. We will review your request and get in touch with you as soon as possible. Atrás Continuar ```json { "@context" : "https://schema.org", "@id" : "https://strategicplatform.com/sobre-nosotros", "@type" : "Organization", "contactPoint" : { "@type" : "ContactPoint", "contactType" : "customer support", "email" : "marketing@strategicplatform.com" }, "logo" : { "@type" : "ImageObject", "url" : "https://strategicplatform.com/hubfs/SP%20-%20Resources/logo.svg" }, "name" : "Strategic Platform", "sameAs" : [ "https://www.linkedin.com/company/strategicplatform" ], "url" : "https://strategicplatform.com" } ```