---
title: Navigator - Commercial formats for paper consumption
description: Redefining paper formats and logistics, The Navigator Company adapts to evolving consumer needs and technological advancements, transforming the traditional paper business model for a sustainable future.
image: https://strategicplatform.com/hubfs/Content%20Web/CE/Antiguos/WEB-09.%20Septiembre_Navigator-Portada.png
---

[![](https://strategicplatform.com/hubfs/SP%20-%20Resources/logo.svg) ](https://strategicplatform.com/en/)

- [Services ](https://strategicplatform.com/en/services)
  
    - [Strategy](https://strategicplatform.com/en/services/strategy)
    - [Technological Solutions](https://strategicplatform.com/en/services/technology-solutions)
    - [Strategic Customer Relationships](https://strategicplatform.com/en/services/strategic-customer-relationships)
  
  [Ver todos](https://strategicplatform.com/en/services)
- [Sectors ](https://strategicplatform.com/en/sectors)
  
    - [FMCG](https://strategicplatform.com/en/sectors/fmcg)
    - [Retail](https://strategicplatform.com/en/sectores/retail)
    - [Services](https://strategicplatform.com/en/sectors/services)
    - [Industry](https://strategicplatform.com/en/sectors/industry)
  
  [Ver todos](https://strategicplatform.com/en/sectors)
- [Success Stories](https://strategicplatform.com/en/success-stories)
- Us
  
    - [About us](https://strategicplatform.com/en/about-us)
    - [Talent](https://strategicplatform.factorial.es/)

[![Contact us](https://hubspot-no-cache-eu1-prod.s3.amazonaws.com/cta/default/2604929/dc61a83d-2d6b-4447-8639-d0556a16e299.png)](https://hubspot-cta-redirect-eu1-prod.s3.amazonaws.com/cta/redirect/2604929/dc61a83d-2d6b-4447-8639-d0556a16e299)

 en

[![](https://strategicplatform.com/hubfs/SP%20-%20Resources/logo.svg) ](https://strategicplatform.com/en/)

![](https://strategicplatform.com/hubfs/SP%20-%20Resources/bar-mobile.svg)

- Services
  
  
  
    - [Strategy](https://strategicplatform.com/en/services/strategy)
    - [Technological Solutions](https://strategicplatform.com/en/services/technology-solutions)
    - [Strategic Customer Relationships](https://strategicplatform.com/en/services/strategic-customer-relationships)
  
  [Ver todos](https://strategicplatform.com/en/services)
- Sectors
  
  
  
    - [FMCG](https://strategicplatform.com/en/sectors/fmcg)
    - [Retail](https://strategicplatform.com/en/sectores/retail)
    - [Services](https://strategicplatform.com/en/sectors/services)
    - [Industry](https://strategicplatform.com/en/sectors/industry)
  
  [Ver todos](https://strategicplatform.com/en/sectors)
- [Success Stories](https://strategicplatform.com/en/success-stories)
- Us
  
  
  
    - [About us](https://strategicplatform.com/en/about-us)
    - [Talent](https://strategicplatform.factorial.es/)

[![Contact us](https://hubspot-no-cache-eu1-prod.s3.amazonaws.com/cta/default/2604929/dc61a83d-2d6b-4447-8639-d0556a16e299.png)](https://hubspot-cta-redirect-eu1-prod.s3.amazonaws.com/cta/redirect/2604929/dc61a83d-2d6b-4447-8639-d0556a16e299)

 en

Strategy

![nanigator](https://strategicplatform.com/hs-fs/hubfs/nanigator.png?width=1835&height=1071&name=nanigator.png)

# Commercial formats for paper consumption

The Navigator Company is one of the strongest Portuguese brands globally in its sector. Its production structure is based on four major industrial sites located in Cacia, Figueira da Foz, Vila Velha de Ródão and Setúbal, which are major references in the international pulp and paper industries.

 

Paper has been marketed in a single format conditioned by industrial and logistical requirements, and consumers must adapt to these formats. At the same time, the evolution of social awareness of recycling and new digital technologies are forcing a rethink of the paper business model, opening up new relationship and product possibilities.

 

Challenge:

Our objective was to analyse how, through the redefinition of paper formats and their paper formats and their logistics of access to the market, we could modify the business model. 

### **Solution:**

By understanding the different needs, contexts of use and actors involved in paper consumption, we define packaging solutions that respond to different sectors, both in terms of distribution and end use of the product. The mode of consumption, the new logistical needs, the management of the complete paper cycle and the incorporation of new technologies allow us to establish new links between manufacturer, distributor and end consumer.

 

Contact us

### Connect. Collaborate. Grow.

Our team will review your request and contact you shortly.

Send another form

Atrás

Continuar

```json
{
  "@context" : "https://schema.org",
  "@type" : "BlogPosting",
  "author" : {
    "@type" : "Person",
    "name" : "Strategic Platform",
    "url" : "https://strategicplatform.com/en/success-stories/author/strategic-platform"
  },
  "dateModified" : "2025-12-15T08:07:36.782Z",
  "datePublished" : "2024-05-23T22:00:00.000Z",
  "headline" : "Navigator - Commercial formats for paper consumption",
  "image" : [ "https://strategicplatform.com/hubfs/Content%20Web/CE/Antiguos/WEB-09.%20Septiembre_Navigator-Portada.png" ],
  "mainEntityOfPage" : {
    "@id" : "https://strategicplatform.com/en/success-stories/nanigator-commercial-formats-paper-consumption",
    "@type" : "WebPage"
  },
  "publisher" : {
    "@type" : "Organization",
    "logo" : {
      "@type" : "ImageObject",
      "url" : "https://strategicplatform.com/hubfs/Sin%20t%C3%ADtulo-1.png"
    },
    "name" : "Strategic Platform"
  }
}
```

```json
{
  "@context" : "https://schema.org",
  "@id" : "https://strategicplatform.com/sobre-nosotros",
  "@type" : "Organization",
  "contactPoint" : {
    "@type" : "ContactPoint",
    "contactType" : "customer support",
    "email" : "marketing@strategicplatform.com"
  },
  "logo" : {
    "@type" : "ImageObject",
    "url" : "https://strategicplatform.com/hubfs/SP%20-%20Resources/logo.svg"
  },
  "name" : "Strategic Platform",
  "sameAs" : [ "https://www.linkedin.com/company/strategicplatform" ],
  "url" : "https://strategicplatform.com"
}
```