Solution:
Smart training with tangible results
The implementation of this solution has transformed Generali's training model.
- Gener@, with its 139,000 hours of training delivered annually and 5,500 attendees, now requires a 40% reduction in management effort.
- Since its launch, Leonardo has evolved with document access, recommendations, on-platform co-piloting and complex queries through Generative AI, a period with a 9.7% growth in the company's premium volume, demonstrating that the combination of AI and commercial strategy has a direct impact on business results.
Generali has not only optimised the training of its sales force, but has also redefined the way its agents access and apply knowledge. With this initiative, the company reaffirms its commitment to innovation and the use of technology as a strategic enabler to boost its competitive advantage.
The evolution: Leonardo gives way to GenIA
The success of Leonardo in Generali's commercial network has enabled further progress in the integration of generative AI to further boost efficiency and access to knowledge. This February 2025, GenIA is born, the evolution of this solution, designed to make the work of mediators even easier and more efficient.
From Gener@, GenIA provides access in real time and from any device to detailed information on all Generali products: coverage, guarantees, exclusions, insured capital, services included in each policy, technical-insurance information, taxation, applicable legislation and more. In addition, it allows you to compare products from the same range in seconds, identify who they are aimed at and prepare personalised commercial arguments for each customer.
With GenIA, Generali takes another step forward in the digital transformation of its commercial network, optimising access to knowledge and improving the capacity to provide advice with accurate and instantly updated information.
