---
title: Strategic Consulting and Business Models | Strategic Platform
description: We design business models and innovation strategies to launch competitive products and services.
---

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- [Services ](https://strategicplatform.com/en/services)
  
    - [Strategy](https://strategicplatform.com/en/services/strategy)
    - [Technological Solutions](https://strategicplatform.com/en/services/technology-solutions)
    - [Strategic Customer Relationships](https://strategicplatform.com/en/services/strategic-customer-relationships)
  
  [Ver todos](https://strategicplatform.com/en/services)
- [Sectors ](https://strategicplatform.com/en/sectors)
  
    - [FMCG](https://strategicplatform.com/en/sectors/fmcg)
    - [Retail](https://strategicplatform.com/en/sectores/retail)
    - [Services](https://strategicplatform.com/en/sectors/services)
    - [Industry](https://strategicplatform.com/en/sectors/industry)
  
  [Ver todos](https://strategicplatform.com/en/sectors)
- [Success Stories](https://strategicplatform.com/en/success-stories)
- Us
  
    - [About us](https://strategicplatform.com/en/about-us)
    - [Talent](https://strategicplatform.factorial.es/)

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 en

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- Services
  
  
  
    - [Strategy](https://strategicplatform.com/en/services/strategy)
    - [Technological Solutions](https://strategicplatform.com/en/services/technology-solutions)
    - [Strategic Customer Relationships](https://strategicplatform.com/en/services/strategic-customer-relationships)
  
  [Ver todos](https://strategicplatform.com/en/services)
- Sectors
  
  
  
    - [FMCG](https://strategicplatform.com/en/sectors/fmcg)
    - [Retail](https://strategicplatform.com/en/sectores/retail)
    - [Services](https://strategicplatform.com/en/sectors/services)
    - [Industry](https://strategicplatform.com/en/sectors/industry)
  
  [Ver todos](https://strategicplatform.com/en/sectors)
- [Success Stories](https://strategicplatform.com/en/success-stories)
- Us
  
  
  
    - [About us](https://strategicplatform.com/en/about-us)
    - [Talent](https://strategicplatform.factorial.es/)

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 en

# Strategy

We provide **specialized strategic consulting** in the creation of **business models, new products, and services**. Our vision is the balance between accuracy and strategic disruption.

![](https://strategicplatform.com/hs-fs/hubfs/Logos%20web_Sabadell-1.png?width=189&height=79&name=Logos%20web_Sabadell-1.png) ![](https://strategicplatform.com/hs-fs/hubfs/Logos%20web_Aldi-1.png?width=189&height=79&name=Logos%20web_Aldi-1.png) ![](https://strategicplatform.com/hs-fs/hubfs/Logos%20web_Kave%20Home.png?width=189&height=79&name=Logos%20web_Kave%20Home.png) ![](https://strategicplatform.com/hs-fs/hubfs/Logos%20web_HP.png?width=189&height=79&name=Logos%20web_HP.png) ![](https://strategicplatform.com/hs-fs/hubfs/Logos%20web_Bezoya.png?width=189&height=79&name=Logos%20web_Bezoya.png) ![](https://strategicplatform.com/hs-fs/hubfs/Logos%20web_Delta-1.png?width=189&height=79&name=Logos%20web_Delta-1.png) ![](https://strategicplatform.com/hs-fs/hubfs/Logos%20web_Helios-1.png?width=189&height=79&name=Logos%20web_Helios-1.png) ![](https://strategicplatform.com/hs-fs/hubfs/Logos%20web_Indra-1.png?width=189&height=79&name=Logos%20web_Indra-1.png) ![](https://strategicplatform.com/hs-fs/hubfs/Logos%20web_Santander-1.png?width=189&height=79&name=Logos%20web_Santander-1.png)

### We create products and services from conceptualization to market launch.

We support you in **identifying, creating, and structuring new business models** and defining **innovative categories** of products and services. We develop **holistic solution**s, from industrial design to user interface and corporate design.

 

Additionally, we e**nhance new market opportunities** through corporate diversification, managing our clients' knowledge, and creating spin-offs, accelerators, and new business units.

### Strategy and business models

- Detection, creation, and structuring of new business models and the definition of new categories of products and services.

### Product & Service development

- Industrial design, product development, user interface, and corporate design.

### Corporate diversification

- We manage our clients' knowledge and complement it with our own to enhance new market opportunities (spin-offs, acceleration, and new business units).

### From strategy to market

### From strategy

### to market

![](https://strategicplatform.com/hubfs/1-Jul-25-2024-12-42-25-5317-PM.png)

#### Product superiority and differentiation.

Define distinctive products or maximize the perceived value of existing products, creating a unique market position.

 

![](https://strategicplatform.com/hubfs/2-Jul-18-2024-12-02-04-3341-PM.png)

#### Personalization and Intelligence in Customer Experience

Integrating real-time data to enhance and strengthen customer relationships: making them more experiential and personalized.

![](https://strategicplatform.com/hubfs/4-Jul-25-2024-12-42-48-4427-PM.png)

#### Maximizing Sales Assets

Evolving current business models to adapt to market changes (competition), customer needs, and technological advancements.

![](https://strategicplatform.com/hubfs/5-3.png)

#### Attracting, Capturing, and Engaging Customers

Intelligent strategies that energize user acquisition, developing engagement pathways based on customer types.

![](https://strategicplatform.com/hubfs/4-Jul-25-2024-12-43-38-4223-PM.png)

#### From Data-Driven to Knowledge-Driven Companies

Designing corporate services that consolidate and leverage operational and commercial knowledge, making it actionable for the organization.

![](https://strategicplatform.com/hubfs/5-Jul-25-2024-12-43-48-6917-PM.png)

#### Omnichannel and Omnipresence

Increasing touchpoints, harmonized in vision and action with the customer, enabled by intelligent and quick decision-making that adapts to the situation.

![](https://strategicplatform.com/hubfs/6-4.png)

#### Improving Competitiveness

Gaining real-time information from the back office, suppliers, and front office to enhance competitiveness, manage complexity, and satisfy customers.

![](https://strategicplatform.com/hubfs/7-4.png)

#### Governing Technological Potential

Understanding the potential of technology not just for efficiency, but to find complex, differentiating solutions that make us more competitive in a highly dynamic environment.

PROJECTS

### Success Stories

View all

Together, we identify opportunities with a forward-looking vision that goes beyond the conventional, driving sustainable growth.

Aldi

Banc Sabadell

Kave Home

Covap

Worten

Danobat

Bezoya

HP

[Retail

Strategy

#### Improving Positioning: Brand, Product, and Assortment Strategy

Solution

We redefine your identity with private labels that emphasize sustainability and quality. We adapt the product assortment to Spanish habits, driving growth and increasing market relevance.

 Ver caso completo

](https://strategicplatform.com/en/success-stories/aldi-brand-product-strategy) [Services

Strategy

#### A new digital account to attract and retain customers

Solution

We created the "Circular Account" (Cuenta Circular), an innovative digital account that offers a personalized and seamless banking experience, enhancing the customer-bank relationship and centralizing product management. It was a resounding success, attracting a significant number of new customers and generating substantial revenue through cross-selling products and services.

 Ver caso completo

](https://strategicplatform.com/en/success-stories/banc-sabadell-digital-bank-account) [Retail

Strategy

#### Multichannel Integration for Commercial Success

Solution

We implemented an omnichannel strategy integrating physical showrooms with B2C and B2B e-commerce, adapting to market changes and optimizing the shopping experience for customers and franchises.

 Ver caso completo

](https://strategicplatform.com/en/success-stories/kave-home-multichannel-strategy) [FMCG

Strategy

#### Conquering the Self-Service Aisle

Solution

We implemented a comprehensive strategy to enter the self-service aisle, focusing on product differentiation and effective communication. Emphasizing beef, lamb, and Iberian pork, the cooperative solidified its position as a leader in quality and tradition in the market.

 Ver caso completo

](https://strategicplatform.com/en/success-stories/covap-strategic-product-plan) [Retail

Strategy

#### Proactive and Consultative Selling

Solution

We developed a proactive approach for Worten, optimizing the commercial engagement with distributors and retailers in Portugal. This included tailoring offers, sales pitches, and presentations to each channel, and managing negotiations to close effective deals.

 Ver caso completo

](https://strategicplatform.com/en/success-stories/worten-proactive-consultative-selling) [Industry

Strategy

#### Optimization of Your Machines' Lifecycle

Solution

We structured a new business unit focused on digital services to optimize the lifecycle of your machines, increasing customer retention and engagement.

 Ver caso completo

](https://strategicplatform.com/en/success-stories/danobat-digitization-servitization) [FMCG

Strategy

#### Sustainability and Diversification in the Water Market

Solution

Development of solutions based on sustainability, the trend towards reducing plastic, while maintaining the current profit margin of this category.

 Ver caso completo

](https://strategicplatform.com/pt/casos-de-sucesso/bezoya-qualidade-pascual) [Industry

Strategy

#### Development of New Services for Large-Format Printing

Solution

We identified specific niches in large-format printing and evaluated the impact of available digital and technological strategies. We developed new products, services, and commercial territories. By consulting with key stakeholders and users, we gathered insights and economically assessed the opportunities, prioritizing them for implementation.

 Ver caso completo

](https://strategicplatform.com/en/success-stories/hp-new-services)

### You might also be interested in

Together, we identify opportunities with a forward-looking vision that goes beyond the conventional, driving sustainable growth.

Technological Solutions

We develop advanced and intelligent technological solutions to bring distinctive value to your business.

<https://strategicplatform.com/en/services/technology-solutions>

Strategic Customer Relationships

A stage of utmost trust with our clients, characterized by long-term relationships, where we leverage the knowledge and experience of the entire company.

<https://strategicplatform.com/en/services/strategic-customer-relationships>

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