--- title: Retail Consulting and Digital Transformation | Strategic Platform description: Strategy, innovation and digital transformation services for retail companies to enhance competitiveness and customer experience. --- [![](https://strategicplatform.com/hubfs/SP%20-%20Resources/logo.svg) ](https://strategicplatform.com/en/) - [Services ](https://strategicplatform.com/en/services) - [Strategy](https://strategicplatform.com/en/services/strategy) - [Technological Solutions](https://strategicplatform.com/en/services/technology-solutions) - [Strategic Customer Relationships](https://strategicplatform.com/en/services/strategic-customer-relationships) [Ver todos](https://strategicplatform.com/en/services) - [Sectors ](https://strategicplatform.com/en/sectors) - [FMCG](https://strategicplatform.com/en/sectors/fmcg) - [Retail](https://strategicplatform.com/en/sectores/retail) - [Services](https://strategicplatform.com/en/sectors/services) - [Industry](https://strategicplatform.com/en/sectors/industry) [Ver todos](https://strategicplatform.com/en/sectors) - [Success Stories](https://strategicplatform.com/en/success-stories) - Us - [About us](https://strategicplatform.com/en/about-us) - [Talent](https://strategicplatform.factorial.es/) [![Contact us](https://hubspot-no-cache-eu1-prod.s3.amazonaws.com/cta/default/2604929/dc61a83d-2d6b-4447-8639-d0556a16e299.png)](https://hubspot-cta-redirect-eu1-prod.s3.amazonaws.com/cta/redirect/2604929/dc61a83d-2d6b-4447-8639-d0556a16e299) en [![](https://strategicplatform.com/hubfs/SP%20-%20Resources/logo.svg) ](https://strategicplatform.com/en/) ![](https://strategicplatform.com/hubfs/SP%20-%20Resources/bar-mobile.svg) - Services - [Strategy](https://strategicplatform.com/en/services/strategy) - [Technological Solutions](https://strategicplatform.com/en/services/technology-solutions) - [Strategic Customer Relationships](https://strategicplatform.com/en/services/strategic-customer-relationships) [Ver todos](https://strategicplatform.com/en/services) - Sectors - [FMCG](https://strategicplatform.com/en/sectors/fmcg) - [Retail](https://strategicplatform.com/en/sectores/retail) - [Services](https://strategicplatform.com/en/sectors/services) - [Industry](https://strategicplatform.com/en/sectors/industry) [Ver todos](https://strategicplatform.com/en/sectors) - [Success Stories](https://strategicplatform.com/en/success-stories) - Us - [About us](https://strategicplatform.com/en/about-us) - [Talent](https://strategicplatform.factorial.es/) [![Contact us](https://hubspot-no-cache-eu1-prod.s3.amazonaws.com/cta/default/2604929/dc61a83d-2d6b-4447-8639-d0556a16e299.png)](https://hubspot-cta-redirect-eu1-prod.s3.amazonaws.com/cta/redirect/2604929/dc61a83d-2d6b-4447-8639-d0556a16e299) en # Retail # Retail **We help retail companies lead in a constantly evolving market.** In the Retail sector, we develop and refine business models to create innovative, scalable, and profitable market leaders. We transform retail strategy and technology to adapt and excel in a competitive environment. ![](https://strategicplatform.com/hubfs/Retail-Jul-15-2024-06-59-01-1168-AM.png) ![](https://strategicplatform.com/hs-fs/hubfs/Logos%20web_El%20Palacio%20de%20Hierro-1.png?width=189&height=79&name=Logos%20web_El%20Palacio%20de%20Hierro-1.png) ![](https://strategicplatform.com/hs-fs/hubfs/Logos%20web_Aldi-1.png?width=189&height=79&name=Logos%20web_Aldi-1.png) ![](https://strategicplatform.com/hs-fs/hubfs/Logos%20web_Desigual.png?width=189&height=79&name=Logos%20web_Desigual.png) ![](https://strategicplatform.com/hs-fs/hubfs/Logos%20web_Kave%20Home.png?width=189&height=79&name=Logos%20web_Kave%20Home.png) ![](https://strategicplatform.com/hs-fs/hubfs/Logos%20web_Sonae.png?width=189&height=79&name=Logos%20web_Sonae.png) ![](https://strategicplatform.com/hs-fs/hubfs/Logos%20web_Grestel.png?width=189&height=79&name=Logos%20web_Grestel.png) ![](https://strategicplatform.com/hs-fs/hubfs/Logos%20web_Leroy%20Merlin.png?width=189&height=79&name=Logos%20web_Leroy%20Merlin.png) ![](https://strategicplatform.com/hs-fs/hubfs/Logos%20web_EurekaKids.png?width=189&height=79&name=Logos%20web_EurekaKids.png) ![](https://strategicplatform.com/hs-fs/hubfs/Logos%20web_Eoski.png?width=189&height=79&name=Logos%20web_Eoski.png) ![](https://strategicplatform.com/hs-fs/hubfs/Logos%20web_Media%20Markt.png?width=189&height=79&name=Logos%20web_Media%20Markt.png) PROJECTS ### Success Stories View all Together, we identify opportunities with a forward-looking vision that goes beyond the conventional, driving sustainable growth. Aldi Kave Home MediaMarkt Worten Daufood [Retail Strategy #### Improving positioning: Brand, Product, and Assortment Strategy Solution We redefined their identity with private labels that emphasize sustainability and quality. We adapted the product assortment to Spanish habits, driving growth and increasing market relevance. Ver caso completo ](https://strategicplatform.com/en/success-stories/aldi-brand-product-strategy) [Retail Strategy #### Multichannel integration for commercial success Solution We implemented an omnichannel strategy integrating physical showrooms with B2C and B2B e-commerce, adapting to market changes and optimizing the shopping experience for customers and franchises. Ver caso completo ](https://strategicplatform.com/en/success-stories/kave-home-multichannel-strategy) [Retail Technological Solutions #### Strategic sales optimization Solution We improved the management of their sales network by implementing a strategic change process. This included aligning business strategy with improved processes and more efficient decision-making. Ver caso completo ](https://strategicplatform.com/en/success-stories/mediamarkt-enhance-sales-network) [Retail Strategy #### Proactive and consulting selling Solution We developed a proactive approach for Worten, optimizing the commercial outreach to distributors and retailers in Portugal. This involved tailoring offers, sales pitches, and presentations to each channel, and managing negotiations to close effective deals. Ver caso completo ](https://strategicplatform.com/en/success-stories/worten-proactive-consultative-selling) [Retail Technological Solutions #### Improved order experience Solution We developed self-service kiosks and an app for Call Centers, streamlining personalized orders and improving operational efficiency, reducing wait times, and increasing the average sales ticket. Ver caso completo ](https://strategicplatform.com/en/success-stories/daufood-self-service-kiosks-app-call-centre-agents) ### Specialized sector knowledge Fusing our cross-industry knowledge in the sectors we operate in. FMCG We help FMCG companies adapt to emerging market trends. Services We drive the evolution of companies in the Services sector, helping them adapt to market trends. Industry We provide industrial sector companies with innovative and efficient leadership. Contact Form ### Connect. Collaborate. Grow. 1/3 In which areas are your current challenges focused on? 2/3 Some details to get to know you better: 3/3 We’re almost done 😊 To be able to contact you and better understand your needs: Strategy Technology Both I prefer to define it together Your form has been submitted successfully. We will review your request and get in touch with you as soon as possible. Atrás Continuar ```json { "@context" : "https://schema.org", "@id" : "https://strategicplatform.com/sobre-nosotros", "@type" : "Organization", "contactPoint" : { "@type" : "ContactPoint", "contactType" : "customer support", "email" : "marketing@strategicplatform.com" }, "logo" : { "@type" : "ImageObject", "url" : "https://strategicplatform.com/hubfs/SP%20-%20Resources/logo.svg" }, "name" : "Strategic Platform", "sameAs" : [ "https://www.linkedin.com/company/strategicplatform" ], "url" : "https://strategicplatform.com" } ```