--- title: About Strategic Platform | Strategy and Technology Consulting description: Learn about Strategic Platform, a consulting firm specialized in strategy, innovation and technology to drive business growth. --- [![](https://strategicplatform.com/hubfs/SP%20-%20Resources/logo.svg) ](https://strategicplatform.com/en/) - [Services ](https://strategicplatform.com/en/services) - [Strategy](https://strategicplatform.com/en/services/strategy) - [Technological Solutions](https://strategicplatform.com/en/services/technology-solutions) - [Strategic Customer Relationships](https://strategicplatform.com/en/services/strategic-customer-relationships) [Ver todos](https://strategicplatform.com/en/services) - [Sectors ](https://strategicplatform.com/en/sectors) - [FMCG](https://strategicplatform.com/en/sectors/fmcg) - [Retail](https://strategicplatform.com/en/sectores/retail) - [Services](https://strategicplatform.com/en/sectors/services) - [Industry](https://strategicplatform.com/en/sectors/industry) [Ver todos](https://strategicplatform.com/en/sectors) - [Success Stories](https://strategicplatform.com/en/success-stories) - Us - [About us](https://strategicplatform.com/en/about-us) - [Talent](https://strategicplatform.factorial.es/) [![Contact us](https://hubspot-no-cache-eu1-prod.s3.amazonaws.com/cta/default/2604929/dc61a83d-2d6b-4447-8639-d0556a16e299.png)](https://hubspot-cta-redirect-eu1-prod.s3.amazonaws.com/cta/redirect/2604929/dc61a83d-2d6b-4447-8639-d0556a16e299) en [![](https://strategicplatform.com/hubfs/SP%20-%20Resources/logo.svg) ](https://strategicplatform.com/en/) ![](https://strategicplatform.com/hubfs/SP%20-%20Resources/bar-mobile.svg) - Services - [Strategy](https://strategicplatform.com/en/services/strategy) - [Technological Solutions](https://strategicplatform.com/en/services/technology-solutions) - [Strategic Customer Relationships](https://strategicplatform.com/en/services/strategic-customer-relationships) [Ver todos](https://strategicplatform.com/en/services) - Sectors - [FMCG](https://strategicplatform.com/en/sectors/fmcg) - [Retail](https://strategicplatform.com/en/sectores/retail) - [Services](https://strategicplatform.com/en/sectors/services) - [Industry](https://strategicplatform.com/en/sectors/industry) [Ver todos](https://strategicplatform.com/en/sectors) - [Success Stories](https://strategicplatform.com/en/success-stories) - Us - [About us](https://strategicplatform.com/en/about-us) - [Talent](https://strategicplatform.factorial.es/) [![Contact us](https://hubspot-no-cache-eu1-prod.s3.amazonaws.com/cta/default/2604929/dc61a83d-2d6b-4447-8639-d0556a16e299.png)](https://hubspot-cta-redirect-eu1-prod.s3.amazonaws.com/cta/redirect/2604929/dc61a83d-2d6b-4447-8639-d0556a16e299) en # About # Strategic Platform ![](https://strategicplatform.com/hubfs/DSC09711-2.jpg) We are a boutique consulting firm specialized in creating new products and services by hybridizing technology with business models. With the ability to reduce the time and cost of introducing new technologies into products and services, applying specialized knowledge in Deep Tech to maximize the business potential of our clients.  [Discover our services ](https://strategicplatform.com/en/services) OUR DNA ### Why can we address current business challenges? We have a history of evolution and knowledge acquisition that allows us to have internalized the following practices in our essence:  STRATEGIC INNOVATION NEW PRODUCTS AND SERVICES INTELLIGENT TECHNOLOGY BUSINESS MODELS 1. #### Currently We create new products and services by hybridizing technology with business models.  - ![Logos-Marcas_El Palacio de Hierro](https://strategicplatform.com/hubfs/Newsletter%20%5BStrategic%20Platform%5D/06-Junio/Logos-Marcas_El%20Palacio%20de%20Hierro.png) - ![Generali-caso-exito-Enzyme](https://strategicplatform.com/hubfs/Logos/logos%20clientes/LOGOS%20GRANDES/Generali-caso-exito-Enzyme.png) - ![Logos casos_Sabadell](https://strategicplatform.com/hubfs/Logos%20casos_Sabadell.png) - ![Logos-Marcas_Clinic](https://strategicplatform.com/hubfs/Logos-Marcas_Clinic.png) - ![Logos-Marcas_Wurth](https://strategicplatform.com/hubfs/Logos-Marcas_Wurth.png) - ![Captura de pantalla 2025-10-23 165901](https://strategicplatform.com/hubfs/Captura%20de%20pantalla%202025-10-23%20165901.png) 2. #### 2010 In 2010, we began with a focus on strategic consulting, driving innovative business models, corporate diversification, and digitalization through strategic data analysis.  - ![Logos-Marcas_Desigual-1](https://strategicplatform.com/hubfs/Logos-Marcas_Desigual-1.png) - ![Logos-Marcas_CAF](https://strategicplatform.com/hubfs/Logos-Marcas_CAF.png) - ![Logos-Marcas_Puig](https://strategicplatform.com/hubfs/Logos-Marcas_Puig.png) - ![Logos casos_Volkswagen](https://strategicplatform.com/hubfs/Logos%20casos_Volkswagen.png) - ![Logos casos_Aldi](https://strategicplatform.com/hubfs/Logos%20casos_Aldi.png) - ![Logos-Marcas_TMC](https://strategicplatform.com/hubfs/Logos-Marcas_TMC.png) 3. #### 2000 We are committed to strategic innovation, integrating user-focused approaches (UX and Human Centric) and promoting operational transformation in our projects.  - ![Logos casos_Delta](https://strategicplatform.com/hubfs/Logos%20casos_Delta.png) - ![Logos-Marcas_Indite](https://strategicplatform.com/hubfs/Logos-Marcas_Indite.png) - ![Logos-Marcas_Unilever](https://strategicplatform.com/hubfs/Logos-Marcas_Unilever.png) - ![Logos-Marcas_Nespresso](https://strategicplatform.com/hubfs/Logos-Marcas_Nespresso.png) - ![Logos-Marcas_Durex](https://strategicplatform.com/hubfs/Logos-Marcas_Durex.png) - ![Logos-Marcas_Imaginaruim](https://strategicplatform.com/hubfs/Logos-Marcas_Imaginaruim.png) - ![WEB-09. Septiembre_Evo](https://strategicplatform.com/hubfs/Content%20Web/CE/Antiguos/WEB-09.%20Septiembre_Evo.png) 4. #### 1990 We focus on product development, covering industrial design, user interfaces, corporate design, and the initial foundations of what would be our digital platforms.  - ![Logos-Marcas_Braun](https://strategicplatform.com/hubfs/Logos-Marcas_Braun.png) - ![Logos-Marcas_Olivetti](https://strategicplatform.com/hubfs/Logos-Marcas_Olivetti.png) - ![Logos-Marcas_HP](https://strategicplatform.com/hubfs/Logos-Marcas_HP.png) - ![Logos-Marcas_B S H](https://strategicplatform.com/hubfs/Logos-Marcas_B%20S%20H.png) Sectors ### Fields of activity At the forefront of multiple sectors, it is essential to understand the particularities and needs of each one. ![←](https://strategicplatform.com/hubfs/ICON%20SP/24px/arrow-left.svg) ![→](https://strategicplatform.com/hubfs/ICON%20SP/24px/arrow-right.svg) [![FMCG](https://strategicplatform.com/hubfs/Sectores_Gran%20Consumo.png) ##### FMCG ![](https://strategicplatform.com/hubfs/ICON%20SP/24px/black/arrow-right.svg) ](https://strategicplatform.com/sectores/gran-consumo) [![Retail](https://strategicplatform.com/hubfs/Sectores_Retail.png) ##### Retail ![](https://strategicplatform.com/hubfs/ICON%20SP/24px/black/arrow-right.svg) ](https://strategicplatform.com/sectores/retail) [![Services](https://strategicplatform.com/hubfs/Sectores_Serivicos.png) ##### Services ![](https://strategicplatform.com/hubfs/ICON%20SP/24px/black/arrow-right.svg) ](https://strategicplatform.com/sectores/servicios) [![Industry](https://strategicplatform.com/hubfs/Sectores_Industria.png) ##### Industry ![](https://strategicplatform.com/hubfs/ICON%20SP/24px/black/arrow-right.svg) ](https://strategicplatform.com/sectores/industria) - ![Antonio Flores](https://strategicplatform.com/hubfs/Testimonio_Toni.png) Antonio Flores CEO (Chief Executive Officer) > "Let's think about the opportunities that arise when you add new intelligent digital technologies (generative AI, Quantum computing, Blockchain, strategic data analysis...) to the product and business model."  > > >   > > "AI without a business model is intelligence without control." OUR team ### More than 150 professionals in our offices in Barcelona, Madrid, Lisbon, Mexico City, and Quito At Strategic Platform, we believe in the combination of highly specialized talents, which is why our team is made up of experts and leaders in different areas, offering us a specialized and comprehensive perspective to solve high-level challenges that help raise the industry's horizon.  - Liderazgo - ![Antonio Flores](https://strategicplatform.com/hubfs/Antonio%20Flores_2.png) Antonio Flores CEO - ![Francisco Javier Beldarrain Santos](https://strategicplatform.com/hubfs/Francisco%20Javier%20Beldarrain%20Santos.png) Francisco Javier Beldarrain Santos CFO - ![Jordi Fernández Vélez](https://strategicplatform.com/hubfs/Jordi%20Fern%C3%A1ndez%20V%C3%A9lez.png) Jordi Fernández Vélez Partner - Strategic Reflection Center - ![Marta Vallbé Fernandez](https://strategicplatform.com/hubfs/Marta%20Vallb%C3%A9%20Fernandez.png) Marta Vallbé Fernandez Partner - Retail y FMCG - Spain LATAM - ![Raquel Ballugera](https://strategicplatform.com/hubfs/Raquel%20Ballugera.png) Raquel Ballugera Head of Market Intelligence - ![Álvaro Quintanilla](https://strategicplatform.com/hubfs/%C3%81lvaro%20Quintanilla.png) Álvaro Quintanilla Partner - Portugal - ![Roger Lapeña Fernandez](https://strategicplatform.com/hubfs/Roger%20Lape%C3%B1a%20Fernandez.png) Roger Lapeña Fernandez Partner - Solutions - ![David Pablo López](https://strategicplatform.com/hubfs/David%20Pablo%20L%C3%B3pez.png) David Pablo López Partner - Key Accounts - ![Rubén Palma García](https://strategicplatform.com/hubfs/Ruben%20Palma.png) Rubén Palma García Partner - Accounts - ![Luis Artiles Martínez](https://strategicplatform.com/hubfs/Luis%20Artiles-1.png) Luis Artiles Martínez Partner - Innovation - ![Araceli Irione Roig](https://strategicplatform.com/hubfs/Araceli%20Irione%20Roig.png) Araceli Irione Roig Account Manager - ![Gonzalo Fernández García](https://strategicplatform.com/hubfs/Gonzalo%20Fern%C3%A1ndez%20Garc%C3%ADa.png) Gonzalo Fernández García Partner - LATAM - ![Francisco Ferreira](https://strategicplatform.com/hubfs/Francisco%20Ferreira.png) Francisco Ferreira Sales Manager Portugal - ![Javier Corbacho Lozano](https://strategicplatform.com/hubfs/Javier%20Corbacho%20Lozano.png) Javier Corbacho Lozano Partner - Accounts - ![Yago Rodríguez - Martos Repetto](https://strategicplatform.com/hubfs/Yago%20Rodr%C3%ADguez%20-%20Martos%20Repetto.png) Yago Rodríguez - Martos Repetto Head of Operations - ![André Gonçalves](https://strategicplatform.com/hubfs/Andr%C3%A9%20Gon%C3%A7alves.png) André Gonçalves Account Manager Portugal - ![Oriol Sauleda Casas](https://strategicplatform.com/hubfs/Oriol%20Sauleda.png) Oriol Sauleda Casas Head of Ecuador and Colombia - ![Mireia Plana Masiques](https://strategicplatform.com/hubfs/Mireia%20Plana%20Masiques.png) Mireia Plana Masiques Head of People Ver más OUR NUMBERS ### The data tells our story +300 Customers +30 Years of experience 150 People Markets ### Strategic Platform Territories We are present in the most dynamic and competitive global markets, with a strong presence in Spain, Portugal, Mexico, and Colombia, with a project network that covers multiple key sectors. Our international focus allows us to provide advanced technological solutions and disruptive strategies in the markets.  - Barcelona - Madrid - Lisboa - CDMX - Andean Countries ![Anterior](https://strategicplatform.com/hubfs/ICON%20SP/24px/arrow-left.svg) ![Siguiente](https://strategicplatform.com/hubfs/ICON%20SP/24px/arrow-right.svg) EXPERIENCE ### Our clients Together with our clients, we identify opportunities with a forward-looking vision that transcends the conventional, driving their sustainable growth. ![](https://strategicplatform.com/hs-fs/hubfs/Logos%20web_Almirall-1.png?width=3&height=1&name=Logos%20web_Almirall-1.png) ![](https://strategicplatform.com/hs-fs/hubfs/Logos%20web_Mochique-1.png?width=190&height=79&name=Logos%20web_Mochique-1.png) ![](https://strategicplatform.com/hs-fs/hubfs/Logos%20web_CaixaBank-1.png?width=190&height=79&name=Logos%20web_CaixaBank-1.png) ![](https://strategicplatform.com/hs-fs/hubfs/Logos/logos%20clientes/Grey/00.%20Logos%20web_Unilever.png?width=200&height=83&name=00.%20Logos%20web_Unilever.png) ![](https://strategicplatform.com/hs-fs/hubfs/Logos%20web_Bimbo-1.png?width=190&height=79&name=Logos%20web_Bimbo-1.png) ![](https://strategicplatform.com/hs-fs/hubfs/Logos%20web_Cepsa-1.png?width=190&height=79&name=Logos%20web_Cepsa-1.png) ![](https://strategicplatform.com/hs-fs/hubfs/Logos%20web_Roche-1.png?width=190&height=79&name=Logos%20web_Roche-1.png) ![](https://strategicplatform.com/hs-fs/hubfs/Logos%20web_Wurth-1.png?width=190&height=79&name=Logos%20web_Wurth-1.png) ![](https://strategicplatform.com/hs-fs/hubfs/Logos%20web_Volkswagen-1.png?width=190&height=79&name=Logos%20web_Volkswagen-1.png) ![](https://strategicplatform.com/hs-fs/hubfs/Logos/logos%20clientes/Grey/00.%20Logos%20web_Costa%20Nova.png?width=200&height=83&name=00.%20Logos%20web_Costa%20Nova.png) ![](https://strategicplatform.com/hs-fs/hubfs/Logos%20web_Campofrio-1.png?width=190&height=79&name=Logos%20web_Campofrio-1.png) ![](https://strategicplatform.com/hs-fs/hubfs/Logos%20web_Aldi-1.png?width=190&height=79&name=Logos%20web_Aldi-1.png) ![](https://strategicplatform.com/hs-fs/hubfs/Logos%20web_Caf-1.png?width=190&height=79&name=Logos%20web_Caf-1.png) ![](https://strategicplatform.com/hs-fs/hubfs/Logos%20web_Santander-1.png?width=190&height=79&name=Logos%20web_Santander-1.png) ![](https://strategicplatform.com/hs-fs/hubfs/Logos%20web_Delta-1.png?width=190&height=79&name=Logos%20web_Delta-1.png) ![](https://strategicplatform.com/hs-fs/hubfs/Logos%20web_Vodafone-1.png?width=190&height=79&name=Logos%20web_Vodafone-1.png) ![](https://strategicplatform.com/hs-fs/hubfs/Logos%20web_Generali-1.png?width=190&height=79&name=Logos%20web_Generali-1.png) ![](https://strategicplatform.com/hs-fs/hubfs/Logos/logos%20clientes/Grey/00.%20Logos%20web_Coca%20Cola.png?width=200&height=83&name=00.%20Logos%20web_Coca%20Cola.png) ![](https://strategicplatform.com/hs-fs/hubfs/Logos/logos%20clientes/Grey/00.%20Logos%20web_Reckitt.png?width=200&height=83&name=00.%20Logos%20web_Reckitt.png) ![](https://strategicplatform.com/hs-fs/hubfs/Logos%20web_Sabadell-1.png?width=190&height=79&name=Logos%20web_Sabadell-1.png) ![](https://strategicplatform.com/hs-fs/hubfs/Logos%20web_Hipra-1.png?width=190&height=79&name=Logos%20web_Hipra-1.png) ![](https://strategicplatform.com/hs-fs/hubfs/Logos%20web_El%20Palacio%20de%20Hierro-1.png?width=190&height=79&name=Logos%20web_El%20Palacio%20de%20Hierro-1.png) ![](https://strategicplatform.com/hs-fs/hubfs/Logos%20web_Indra-1.png?width=190&height=79&name=Logos%20web_Indra-1.png) ![](https://strategicplatform.com/hs-fs/hubfs/Logos%20web_Grifols-1.png?width=190&height=79&name=Logos%20web_Grifols-1.png) ![](https://strategicplatform.com/hs-fs/hubfs/Logos%20web_Helios-1.png?width=190&height=79&name=Logos%20web_Helios-1.png) ![](https://strategicplatform.com/hs-fs/hubfs/Logos%20web_Puig-1.png?width=190&height=79&name=Logos%20web_Puig-1.png) ![](https://strategicplatform.com/hs-fs/hubfs/Logos%20web_Superbock-1.png?width=190&height=79&name=Logos%20web_Superbock-1.png) ![](https://strategicplatform.com/hs-fs/hubfs/Logos%20web_B-S-H-1.png?width=190&height=79&name=Logos%20web_B-S-H-1.png) ![](https://strategicplatform.com/hs-fs/hubfs/Logos/logos%20clientes/Grey/00.%20Logos%20web_Santa%20Maria.png?width=200&height=83&name=00.%20Logos%20web_Santa%20Maria.png) NESPRESSO PARADOX ### Get to know our philosophy At Strategic Platform we believe that a new consulting model is needed. In the Nespresso paradox, which came first; the Business Model, the Technology or the Consumable? Collaboration between clients and knowledge providers is necessary for the fusion of strategy and the latest technologies to reach new territories of opportunity. Contact us ### Connect. Collaborate. Grow. Our team will review your request and contact you shortly. 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